Monday, November 17, 2008

Crazy Pills

Back in mid-October, Ben Smith published an email that really shocked me. It was about focus group results from a test of a McCain ad:

Yes, they believed the charges against Obama. Yes, they actually think he's too liberal, consorts with bad people and WON'T BE A GOOD PRESIDENT...but they STILL don't give a f***. They said right out, "He won't do anything better than McCain" but they're STILL voting for Obama.

The two most unreal moments of my professional life of watching focus groups:

54 year-old white male, voted Kerry '04, Bush '00, Dole '96, hunter, NASCAR fan...hard for Obama said: "I'm gonna hate him the minute I vote for him. He's gonna be a bad president. But I won't ever vote for another god-damn Republican. I want the government to take over all of Wall Street and bankers and the car companies and Wal-Mart run this county like we used to when Reagan was President."

The next was a woman, late 50s, Democrat but strongly pro-life. Loved B. and H. Clinton, loved Bush in 2000. "Well, I don't know much about this terrorist group Barack used to be in with that Weather guy but I'm sick of paying for health insurance at work and that's why I'm supporting Barack."

I felt like I was taking crazy pills. I sat on the other side of the glass and realized...this really is the Apocalypse. The Seventh Seal is broken and its time for eight years of pure, delicious crazy....

When I read that I knew that a) Republicans had "lost the brand," and b) many of the people voting for Obama were doing so for non-rational reasons.

Now there is this video. It consists of excerpts from Obama voters fresh from the polling booth. After viewing this I know that a) Republicans have to quit whining about the "media bias." This isn't the result of just "media bias," it's the result of cultivated stone ignorance.

I so much love the part where they ask people where they get their news. And the woman who declares, "NPR, PBS, & The New York Times" was as pig-ignorant as the people who got their news from the Comedy Channel.

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