It's All About the Money
Well, not ultimately. But presidential candidates that start with large warchests of cash have a expotential advantage over their poorer bretheren. One reason that George Bush was the Republican candidate in 2000 was because he had a direct pipeline to mainstream Republican donors. He could use that early cash to raise name awareness (though it hardly seemed necessary in his case) and prime the pump for the serious fundraising needed for the long slog to the convention. With the culture so media-connected, candidates have to hit big early. (Kids today don't remember that Robert Kennedy didn't enter into the 1968 Democratic primary until mid-March, after sitting president LBJ had made a poor showing in the New Hampshire primaries.) Every twitch from the buildup leading to the Iowa caucases to Super Tuesday is relentlessly examined, spun, and respun. Candidates that can't fund media buys in the early markets are left as footnotes in civics textbooks. New York Republicans hav...